It’s time for a new leadership playbook
Jesper Brodin, CEO of Ingka Group (IKEA) and chair of The B Team, and Halla Tómasdóttir, CEO of The B Team
September 29, 2021
How will you choose to lead?
—Jesper Brodin and Halla Tómasdóttir
We are in the most important decade for humankind.
With eight years remaining to achieve the UN Sustainable Development Goals and deliver on the promise of the Paris Climate Agreement, we know all too well that too little action has been taken. This recent summer, which brought historic flooding, record heat, and devastating wildfires to many corners of the globe, is a painful reminder that we are not on track to limit global average temperature rise to 1.5° Celsius by 2030.
As leaders, we are navigating interdependent and complex challenges that pay no mind to borders, forcing us to confront the failings of modern capitalism and outdated leadership models. To turn this decisive decade around for our families, our communities and generations to come, we need a new leadership playbook — one that places humanity, humility and brave action at the heart of everything we do.